About Me
Hello! 👋🏽 I’m a marketing analyst passionate in helping companies maximize marketing efforts using data.
View this page to learn how I can help grow your business.
Â
Areas of Expertise
My Skills
- Digital marketing campaign analysis and reporting
- Digital marketing campaign planning and execution
- SEO
Software
- Advanced Excel
- Google Analytics
- SQL
- Python (pandas, NumPy, matplotlib)
- Tableau
- Canva
- WordPress
- Other: Confluence, SharePoint
What do I help businesses do?
- Easily spot business opportunities by uncovering market trends.
- Create relevant promotion materials to reach target audiences.
- Enable better informed, data-driven business decision making.
Portfolio
Fictitious diner owner Danny wants to use existing customer data help him decide whether he should expand the existing customer loyalty program. The customer data includes visiting patterns, how much money they’ve spent and also which menu items are their favorite.
Case Study: Danny’s Diner
This project analyzes real world national and regional debt statistics published by The World Bank for several countries around the world across years 1970 to 2015. The dataset for analysis consists of information about debt (in USD) owed by several developing countries.